Joe “FlyCoJoe” Field Honored to Receive 2014 Bob Clampett Humanitarian Award. The story is here:
Some thoughts from Joe “FlyCoJoe” Field about Kickstarter
A little comics business here…
I am officially tired of Kickstarter projects for comics related books and graphic novels.
As a retailer for 26 years, I’ve made my living by supporting comics & graphic novels with my orders from various distributors and with shelf space that I pay for every month.
But I simply cannot support all the requests I’m getting from those who want me to promote their Kickstarter campaigns on my store’s Facebook page and other social media and/or use my store space for flyers and ask my customers to go someplace else to spend their money on something they can’t get at my shop.
I understand the allure of having one’s hardcore fans pay up-front, but as a retailer, that leaves me no margin for success on the back end, despite whatever “retailer levels” are included in a KS campaign.
While I have supported some comics related KS projects, I have found them to be a case of me giving a donation. There isn’t any reciprocity that has come close to allowing me to break even.
Look, you may be creating the most fantastic thing in the world, but at this link in the marketing chain, if there isn’t anything in it for me as a business owner, then it won’t get any promotion from me.
Considering a Kickstarter? Then please also consider how that route burns bridges with the folks who have been hand-selling your product for years. If you still find that bridge worth burning, then don’t expect shelf space, flyers to be posted or links to be shared to promote your Kickstarted creation.
You may have just KS-ed your best sales force good-bye.
Join us this Thursday August 28 as we honor The King of Comics, Jack Kirby. A portion of the day’s sales will be donated to the Hero Initiative charity.
Kirby Cosmic Crackle Cake will be served at 5pm.
It’s Throwback Thursday! This montage of photos is from August 1992 when Flying Colors Comics was one of the official stops on the Amazing Spider-Man 30th Anniversary Tour.
Have you read “The Shadow Hero” by Gene Yang & Sonny Liew? A few signed copies still available at Flying Colors Comics in Concord CA.
Join us at Flying Colors for our exclusive Batman Fan-Jam to create a new Dark Knight story on #BatmanDay. 11am-8pm at Flying Colors Comics.
Free “Detective Comics #27” featuring cool Bat-stories from the last 75 years.
From 1991: the release party at Flying Colors Comics for the all-time best-selling comic book, Jim Lee’s X-MEN #1.
Join the Flying Colors Brigade: http://on.fb.me/1kTJkXl